Marketing Diploma

The business administration and public relations and marketing program – MPR Diploma

Duration: 245 Hours

Program Objectives:

• To create and prepare well-trained cadres in the latest management systems
• To always keep those systems up-to-date with the global strategies in the formation and the management of effective public relations
• To introduce the methods of successful sales and marketing
• To learn new methods of customer service
• To be familiar with the methods used to achieve the integrated growth of economic institutions

Outline:

Phase 1:

Business English – Elementary Level 

Phase 2:

Microsoft Office 

• Windows 10
• Microsoft Word 2013
• Microsoft Excel 2013
• Microsoft PowerPoint 2013
• Microsoft Outlook 2013

Phase 3 A:

Soft Skills:

• Communication Strategies
• Building Your Self Esteem & Assertiveness Skills
• Managing Pressure and Maintaining Balance

Phase 3 B: 

1. Business Writing That Works
2. Critical Elements of Customer Service
3. Selling Smarter
4. Marketing for Small Businesses
5. Certified Marketing Specialist (CMS):
   • DEFINING MARKETING AND THE MARKETING PROCESS
   • UNDERSTANDING THE MARKETPLACE AND CUSTOMER VALUE
   • DESIGNING A CUSTOMER VALUE—DRIVEN STRATEGY AND MIX
   • EXTENDING MARKETING

Certificates:

• International Examination Certificate from Missouri University.
• Pitman diploma is accredited by the PAAET / Tatbiqi (The Public Authority for Applied Education and Training)
• Pitman London international Certificate: issued by Pitman UK

Payment facilities : 

Diploma fees can be paid on 6 installments